The application of the science of learning and behaviour. Primarily used to support the reduction of challenging behaviour in children with autism or intellectual disabilities.
The application of the science of human behaviour to the workforce, including increasing compliance with health and safety procedures and increasing staff performance.
I have over 5 years working in the social care industry, while simultaneously using the principles within behaviour analysis and economics to launch and successfully promote my own other other people’s products online.
I have spent my career learning how to understand why people behave the way they do and how we can influence that behaviour. The analysis human behaviour subsequently allows for the manipulation of various conditions, which can then lead to a change in behaviour. Simply said, we are able to increase or decrease someone’s motivation to engage in a certain behaviour, and provide a consequence for a behaviour that will either increase or decrease the future likelihood of that behaviour occuring again in the future.
Applied to children with autism, this can lead to the reduction of challenging behaviour and increase positive behaviours, which allow the child to communicate their needs and wants in a safer and more socially appropriate way.
These same principles have a plethora of applications, however. A business that provides value to it’s customers are likely to see repeat business. An individual that is informed of the public cost of missed appointments are more likely to attend their health appointment. And an employee that benefits from being more productive and are giving the tools and skills to be more productive, will demonstrate unprecedented performance in their role, leading to higher profits for your company.
Direct Care Staff/Registered Behaviour Technician
Working in care organisations as a support worker (direct care staff), and then subsequently a Registered Behaviour Technician, before going on to acheieve my BCBA credential.
Positive Behaviour Support Practitioner
Working as a PBS Practitioner, I assessed and analysed behaviours of concern (challenging behaviour) and wrote intervention plans to reduce the undesirable behaviours, as well as teach and increase more appropriate and functional behaviours.
Became a BCBA
In November 2018, I graduated from my MSc Behaviour Analysis and Therapy, and then passed my BCBA exam in February 2020.
Launched Humble Behaviour Ltd
In 2020, I launched Humble Behaviour Ltd and began to consult with small businesses and individuals to apply the principles of behaviour analysis to their businesses and personal lives.
Work With Matthew
Are you presenting yourself and your offers in the best possible way? Is every webpage and social media post warming your prospective clients and nudging them to the best offer for them, or are they nudging them away?
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